About Me
Hi, I'm Jen.
I'm a systems-driven entrepreneur, AI Strategist, L'Oréal Business Academy Coach, and the creator of STRATA - the AI business coach built specifically for the salon industry.
I work with salon owners who want smarter growth without feeling overwhelmed. I've built and scaled real businesses, including a first-to-market, award-winning retail brand, so I understand firsthand what it's like to carry the weight of operations, decisions, and growth on your shoulders. Running a successful business isn't just about talent. It's about structure, systems, and support.
At Growth Strategies Inc., we don't just "build bots." This is where automation meets education. We help salon owners install AI-powered systems that actually work in the real world, while training teams to use AI confidently, ethically, and effectively. Whether that's an AI receptionist handling calls and bookings, leadership training on tools like ChatGPT and Claude, or getting STRATA in your corner as an on-demand business coach - we meet you where you are and build from there.
What we specialize in:
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AI Chatbots & Virtual Receptionists for salons
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AI-powered systems for operations, sales, and customer experience
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Salon-focused AI training, prompt engineering, and workshops
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STRATA — on-demand AI business coaching for salon owners
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Done-for-you and done-with-you implementation options
As a L'Oréal Business Academy Coach, I work directly with salon professionals to bridge the gap between innovation and execution.
The goal is simple: to help your salon run smarter, scale sustainably, and thrive without relying on you to hold everything together.
Our Services
Running a salon means juggling clients, staff, systems, and constant decisions. When everything depends on you, growth gets messy fast.
We help salon owners take back control with AI-powered systems that run in the background and training that equips your team to use AI with confidence. The result is smoother operations, better client experiences, and growth that doesn’t require you to be everywhere at once.
